Apr 302013
 
Bride and her dad about to walk down the isle

Shot a wedding last Friday at the Brazil Room in Tilden Park, Berkeley.

I’m just getting started with the editing, but this one caught my eye. The bride and her father are about to step out into the lawn for the ceremony. The very moment between one thing ending and another beginning, and they could not look more happy.

17 11 43IMG 6862 proof Bride and her father just before they start walking down the isle.

Bride and her dad about to walk down the isle

Image © Alex Schoenfeldt 2013. All rights reserved.
Alex Schoenfeldt Photography

Feb 122013
 
Cory Doctorow at The Booksmith in San Francisco Homeland tour

I had the honor of shooting Cory Doctorow giving a talk at The Booksmith in San Francisco upon the release of his new YA novel Homeland. I’ve had the fortune to meet and shoot Cory before, and he’s always inspiring and energizing. Not to go to far off topic from my photography, but his talk about the coming war on general purpose computing is some of the most illuminating information I’ve ever heard about the deep consequences of content owners who are willing to go to any length to protect their copyright.

20 23 16IMG 3844 proof Author Cory Doctorow speaking at The Booksmith in San Francisco

20 17 35IMG 3826 proof Author Cory Doctorow speaking at The Booksmith in San Francisco

20 17 12IMG 3817 proof Author Cory Doctorow speaking at The Booksmith in San Francisco

20 08 47IMG 3778 proof Author Cory Doctorow speaking at The Booksmith in San Francisco

19 42 53IMG 3709 proof Author Cory Doctorow speaking at The Booksmith in San Francisco

19 39 05IMG 3650 proof Author Cory Doctorow speaking at The Booksmith in San Francisco

All photos © Alex Schoenfeldt 2013. Creative Commons 3.0 Non-commercial attribution only.
Alex Schoenfeldt Photography
Also, find Alex Schoenfeldt Photography on Facebook.

Dec 302012
 
San Francisco City Hall Holiday Tree covered in origami paper cranes.

2012 was an amazing year, thanks to all of you. With the weddings already on the books, the new Street View thing, some corporate events I’ve got lined up, 2013 is looking like it’s going to be awesome.

I’m not sure what you celebrate, but whatever it is I hope your celebrations have been fantastic.

I’m going to leave you with a holiday photo, the tree in San Francisco City Hall. A giant evergreen covered in origami paper cranes (they symbolize peace) made by local children.

IMG 0874 proof Happy New Year from Alex Schoenfeldt Photography

San Francisco City Hall Holiday Tree covered in origami paper cranes.

Photo © Alex Schoenfeldt 2012. All rights reserved.
Alex Schoenfeldt Photography

 Posted by at 2:29 am
Dec 052012
 

I’ve got exciting news! I am now a “Google Trusted Photographer” or a Google Street View photographer!

What does that mean? First, I will explain in my own words, then I will post a brochure and video or two.

So, you know what Google Street View is right? You are looking at a map on Google, and you can plop yourself down on the map and look around at a panorama. Maybe you’ve even seen the street view car driving around.

Well, if you own a consumer facing business, you can now get street view type panoramas that go inside your store, restaurant, salon, bar etc… So someone sitting at home on their computer can street view inside your business, looking around a big panorama, getting a look at your decor, ambiance, products.

But how can you do this? That is where the “Google Trusted Photographers” (like me) come in. I now have the equipment and training to get the required panoramas. Not only can I shoot them properly, I can shoot them in a way that they will integrate with Google Street View AND I can upload them to Google myself. That’s right, Google has given me the key to their street view program. And it isn’t only for the panoramas. I can put up photos of merchandise, decor, menus, food, all the things you want your clients to see.

I’m going to quote from the brochure:

WHY BUSINESS PHOTOS?
A virtual tour of your business
It’s an opportunity to showcase your business to customers around the world. Our Street View technology will bring your business to life with a high-quality, 360-degree, interactive tour. The virtual tour will be visible on Google Search results, Google Maps, and Google+ Local, to give customers a better sense of the layout, decor and ambience of your business. Easily embed on your own business website and social media to attract even more potential customers.

and

TRUSTED PHOTOGRAPHERS
Google trained and certified

1. All Trusted Photographers are trained and certified to ensure high-quality results for your business.
2. Photographers strive to create a custom experience; highlighting the unique aspects of your business.
3. Photographers take care of all the work so you don’t have to; final photos are uploaded directly to Google.

and

GOOGLE STREET VIEW TECHNOLOGY
A new experience for customers
1. High-quality, 360-degree, panoramic tours help showcase the best features of your business.
2. Have potential customers visit your business directly from Street View.
3. All of your images go through Google blurring and privacy standards to give you peace of mind.
4. Featuring the familiar Google Street View navigation, allowing your customers to easily explore.

HOW CAN THIS HELP MY BUSINESS?
Attract new customers online
1. Enhance your business listing. Images appear on Google Search results, Google+ Local, and Google Maps.
2. Engage with customers who can now explore, walk-through, and truly experience your business.
3. Business Photos is a perfect addition to all businesses; including restaurants, retail shops, gyms, salons, and more!
4. Seasonal shoots are a great way to keep your business up-to-date and show your customers what’s new

So, if you or anyone you know in the San Francisco Bay Area (San Francisco, Berkeley, Oakland, San Jose, Marin, The East Bay, The Peninsula etc…) has a store, a cafe, a yoga studio, a hair salon, a restaurant, or any type of business where the public comes in and walks around, please call me at (415) 669-4895, or email me at alex@schoenfeldt.com.

Ok, the brochure (It’s formatted for print, so take it for what you will.)

And some videos.

This first one is an advertisement for the service.
Google Business Photography Advertisement

The next one is an example of how it works.

Virtual Walk-through Video 1 – Restaurant

And one more advertisement video.

Toy Joy marketing video

Nov 282012
 
Kelly Clarkson live in concert corte madera, ca

Microsoft is opening a series of retail stores. I got hired to do three days of photography around the opening of their new store in Corte Madera. It all culminated in a free concert by pop star Kelly Clarkson.

I am not in the target audience for her music, but I will tell you that Kelly Clarkson is an incredibly nice person. Warm and kind and genuine and generous.

IMG 8558 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8559 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8575 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8596 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8619 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8624 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8677 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8679 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8702 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8716 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8718 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8723 proof Kelly Clarkson live in concert in Corte Madera, CA

IMG 8785 proof Kelly Clarkson live in concert in Corte Madera, CA

All photos © Alex Schoenfeldt 2012. All rights reserved.
Alex Schoenfeldt Photography, San Francisco Bay Area Event Photography